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HEALTH: Overcoming Dyslexia
FORTUNE examines business leaders and artists who have gone beyond
the limitations of dyslexia.
FORTUNE
Monday, May 13, 2002
By Betsy Morris
See Origional Atrical In Fortune Magazine
[click]
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Kinko's founder,
Paul Orfalea Photo: Meredith Heuer) |
Consider the following four
dead-end kids.
One was spanked by his teachers
for bad grades and a poor attitude. He dropped out of school
at 16. Another failed remedial English and came perilously close
to flunking out of college. The third feared he'd never make
it through school--and might not have without a tutor. The last
finally learned to read in third grade, devouring Marvel comics,
whose pictures provided clues to help him untangle the words.
These four losers are, respectively,
Richard Branson, Charles Schwab, John Chambers, and David Boies.
Billionaire Branson developed one of Britain's top brands with
Virgin Records and Virgin Atlantic Airways. Schwab virtually
created the discount brokerage business. Chambers is CEO of Cisco.
Boies is a celebrated trial attorney, best known as the guy who
beat Microsoft.
In one of the stranger bits of
business trivia, they have something in common: They are all
dyslexic. So is billionaire Craig McCaw, who pioneered the cellular
industry; John Reed, who led Citibank to the top of banking;
Donald Winkler, who until recently headed Ford Financial; Gaston
Caperton, former governor of West Virginia and now head of the
College Board; Paul Orfalea, founder of Kinko's; Diane Swonk,
chief economist of Bank One. The list goes on (see table, Dyslexic
Achievers). Many of these adults seemed pretty hopeless as kids.
All have been wildly successful in business. Most have now begun
to talk about their dyslexia as a way to help children and parents
cope with a condition that is still widely misunderstood. "This
is very painful to talk about, even today," says Chambers.
"The only reason I am talking about it is 100% for the kids
and their parents."
What exactly is dyslexia? The
Everyman definition calls it a reading disorder in which people
jumble letters, confusing dog with god, say, or box with pox.
The exact cause is unclear; scientists believe it has to do with
the way a developing brain is wired. Difficulty reading, spelling,
and writing are typical symptoms. But dyslexia often comes with
one or more other learning problems as well, including trouble
with math, auditory processing, organizational skills, and memory.
No two dyslexics are alike--each has his own set of weaknesses
and strengths. About 5% to 6% of American public school children
have been diagnosed with a learning disability; 80% of the diagnoses
are dyslexia-related. But some studies indicate that up to 20%
of the population may have some degree of dyslexia (see How to
Help).
A generation ago this was a problem
with no name. Boies, Schwab, and Bill Samuels Jr., the president
of Maker's Mark, did not realize they were dyslexic until some
of their own children were diagnosed with the disorder, which
is often inherited. Samuels says he was sitting in a school office,
listening to a description of his son's problems, when it dawned
on him: "Oh, shit. That's me." Most of the adults Fortune
talked to had diagnosed themselves. Says Branson: "At some
point, I think I decided that being dyslexic was better than
being stupid."
Stupid. Dumb. Retard. Dyslexic
kids have heard it all. According to a March 2000 Roper poll,
almost two-thirds of Americans still associate learning disabilities
with mental retardation. That's probably because dyslexics find
it so difficult to learn through conventional methods. "It
is a disability in learning," says Boies. "It is not
an intelligence disability. It doesn't mean you can't think."
He's right. Dyslexia has nothing
to do with IQ; many smart, accomplished people have it, or are
thought to have had it, including Winston Churchill and Albert
Einstein. Sally Shaywitz, a leading dyslexia neuroscientist at
Yale, believes the disorder can carry surprising talents along
with its well-known disadvantages. "Dyslexics are overrepresented
in the top ranks of people who are unusually insightful, who
bring a new perspective, who think out of the box," says
Shaywitz. She is co-director of the Center for Learning and Attention
at Yale, along with her husband, Dr. Bennett Shaywitz, a professor
of pediatrics and neurology.
Dyslexics don't outgrow their
problems--reading and writing usually remain hard work for life--but
with patient teaching and deft tutoring, they do learn to manage.
Absent that, dyslexia can snuff out dreams at an early age, as
children lose their way in school, then lose their self-esteem
and drive. "The prisons are filled with kids who can't read,"
says Caperton. "I suspect a lot of them have learning disabilities."
Dyslexia is a crucible, particularly
in a high-pressure society that allows so little room for late
bloomers. "People are either defeated by it or they become
much more tenacious," says McCaw. Don Winkler, a top financial
services executive at Bank One and then at Ford Motor, remembers
coming home from school bloodied by fights he'd had with kids
who called him dumb. Kinko's founder, Paul Orfalea, failed second
grade and spent part of third in a class of mentally retarded
children. He could not learn to read, despite the best efforts
of parents who took him to testers, tutors, therapists, special
reading groups, and eye doctors. As young classmates read aloud,
Orfalea says it was as if "angels whispered words in their
ears."
Reporter associates: Lisa Munoz and Patricia Neering
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